Defining & Measuring Impact: How Organic & Regenerative Agriculture Stack Up
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Label claims are stacking up on the front panel of many products and shoppers are paying attention. “Organic” is a term that has been used for over thirty years to demonstrate the prioritization of sustainable business practices and build trust and transparency with consumers. “Regenerative” and “Regenerative Organic Certified” are now being used more frequently in the food industry for B2B discussions and consumer-facing labels. What characteristics differentiate these claims and how can one navigate choosing what aligns with you and your consumers’ interests? Join this session for fact finding and myth busting directly from the source. Attendees will leave this session with a deeper understanding of the standards and regulations behind each of these label claims, and a network of organizations to support those interested in becoming certified and elevating the science behind of their brand story.

Education Track: Organic & Regenerative Systems

*This session is included with Exhibit Hall Badge.

Date & Time
Thursday March 14th, 2024 11:15am PDT
End Date & Time
Thursday March 14th, 2024 12:15pm PDT
Venue
Marriott, Grand Ballroom E