Women-Owned and Women-Led Company, Mixhers, Launches Rebrand

Mixhers, the direct-to-consumer drink supplement subscription company, is rebranding.

“We've loved riding the wave of 'The Year of the Girl' in 2023, and we're ready to move the conversation forward into 'The Year of the Woman' in 2024," said Jess Toolson, Mixhers Co-Founder and CEO. "Disruptive PMS symptoms cause too many women to lose the carefree attitudes of joyful girlhood. But as we evolve into women, we don't have to lose the best parts of being a girl. We can bring our knowledge and experience with us and find solutions to the frustrations of PMS, bloating, hot flashes, and more."

This evolution is echoed in our Mixhers rebrand which captures the exhuberance of living happily hormonal. All Mixhers products are designed with real women in mind. With an Executive Board composed of women who mirror their consumers, decisions are not just business-driven but deeply informed by firsthand experiences with health and hormone challenges.  The company leads with empathy to deliver science-backed, convenient, and enjoyable products that empower women to embrace every part of womanhood with compassion and enthusiasm.

All their products are available on www.mixhers.com for one-time purchase or subscription. Their products come in single-serving, on-the-go sticks in a box of 15 or 30. 

Delicious on their own, Mixhers products can also mix well with other drinks, smoothies, or shakes. Mixhers offers nutritious and crave-worthy flavors so women can enjoy mixing and matching products for custom mocktails built for their bodies needs.

Founded in 2019, Jess Toolson and Cody Sanders created Mixhers with the belief that uncomfortable and normalized symptoms of PMS and hormone imbalance don’t need to be accepted as an inevitable “grin and bear it” experience of womanhood. "When I was dealing with hormone imbalance, I sought out advice from every expert I could find and none could provide real solutions that wouldn’t create bigger problems," said Toolson. "But, after leaning into Cody’s insight gained from 25+ years as a holistic health practitioner and functional nutritionist, I found true long-term relief with natural remedies and consistency. I couldn’t sit on the sidelines and let other women experience what I had without letting them know there’s a better way!"