ZENB Returns to Expo West with Expanded Real Food Innovations 116
ZENB Returns to Expo West with Expanded Real Food Innovations
Following a breakout year, NEXTY Award Finalist and plant-full food company ZENB returns to Expo West to showcase its line of reimagined pantry staples. ZENB, which pioneered the use of yellow peas in better-for-you foods, is continuing its real ingredient movement, unlocking the power of plants to create nourishing products with unmatched taste and texture.

2023 In Review
ZENB established itself as a leader at the forefront of plant-based eating by:
  • Solidifying its signature line of award-winning pastas, now featuring seven shapes including Lasagna and Cavatappi.
  • Breaking into the snack category with ZENB Cracker Crisps, a crave-ably crispy snack made with only yellow peas, olive oil and seasonings – available in three flavors.
  • Landing on the Sprouts Farmers Market Innovation Table and expanding product availability in Jewel-Osco, Central Market, Woodman’s Good Earth, Clark’s Market and hundreds of other independent stores.
  • Distributing 43,000 samples and engaging with nearly 375,000 consumers on the ZENB Pasta Lounge Tour.

Keeping It Real in 2024
ZENB aims to amplify its real ingredient, quality-centric approach by:
  • Unveiling Pasta Sides, a healthier packaged side that delivers a plant-full alternative. Easy to prepare and ready in minutes, ZENB Pasta Sides are a gluten-free, protein-packed elevated mealtime complement with added nutrient value and four bold global flavors.
  • Adding Linguine to its lineup and debuting a yellow pea noodle dish rooted in the brand’s Japanese heritage.
  • Rolling out a new season of ZENB mobile sampling tour with updates reflecting the brand’s evolution.
  • Rapidly growing retail footprint, entering more national and regional stores with its better-for-you foods.

You can visit ZENB in the North Hall at N1740 to meet with a team member and sample ZENB products.

To learn more about ZENB, its range of plant-full products and its mission to cultivate more conscientious eating in our meals and the world around us, visit ZENB.com.
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